As businesses step into the digital age, we make sure they don’t leave their people behind.

TRANSFORMING ORGANISATIONS FOR TODAY’S DIGITAL AGE

The future isn’t what it used to be. As businesses step into the age of digital and AI, we make sure they don’t leave their people behind.

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Change is enabled by people.

We help businesses unlock the full investment in their data, AI or digital programmes by enabling their people to embrace and thrive with change.

 
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Shifting thinking

When you have a hammer, everything looks like a nail. These sessions will help you gain new perspectives on existing and new challenges that emerge as you re-conceive your business in the age of digital and AI.

 
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Direction

Change is not one size fits all. Through interviews and workshops we get to the bottom of the really tough questions about the direction your business and its culture should take.

 
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Making change happen

For your people to embrace change they need the psychological safety to try new things, take risks and be open about their experiences.


We focus on human responses to change no matter the sector

We’ve been in your shoes.

We’ve learned how to lead change in uncertain times. We’ve worked as digital directors, change agents, programme managers within complex organisations like BBC, Amnesty International, BlackRock and UK Government.

 

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Eva Appelbaum

Eva is a specialist in navigating people through change in the era of technological disruption. Her career began as a pioneer in the digital profession, and she now specialises in organisational change and people enablement within large, complex businesses.

Eva’s roles have included Group Director for Transformation and People Enablement at Grey Consulting (WPP), Amnesty International’s first Chief Digital Officer and Digital Transformation Director at the BBC.

Drawing on her expertise in digital transformation, Eva is a thought leader in engaging people in change and shaping organisational culture in response to the challenges of disruptive technology. Her client portfolio has included UK’s Central Government, British Airways, Syngenta, Invesco, Deloitte, and Johnson & Johnson.

Eva has been recognised in Marketing Week's Vision 100 and The British Interactive Media Association’s Hot 100. She is a frequent keynote speaker and guest lecturer. She serves as a Board Trustee for global charities and arts institutions. Since her days at Amnesty International, Eva has been a dedicated advocate for 'Tech for Good.' She co-authored a green paper on responsible technology, chaired numerous summits on this theme, and judges awards recognizing technology's positive impacts.

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we believe it’s time for another way.

We know that organisations are ready for a new way of working with change partners.

 

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We are a new breed of change partner

 
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Challenging and empathetic

We care for people, but we don’t shy away from the difficult questions.

 
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Supportive and empowering

We help people, not by giving them answers but by equipping them to help themselves.

 
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Creative and clear-headed

We have rigorous methods, but we also understand and value the role of creativity.

get in touch

Contact us at talk@thearc.group